Notes on building the business side of your practice, one focus at a time.
Practical ideas on marketing, systems, AI, and growth for health and wellness professionals, plus the Monthly Edit and stories from practitioners who've built something worth learning from.
Get cozy, grab some matcha, and let's dig in.
Inspirational Entrepreneur: Maryann Stone, Functional Medicine Certified Health Coach
Inspired by her own experience of thriving in spite of health challenges that traditional medicine could not address, Maryann Stone became a Functional Medicine Certified Health Coach. She now works primarily with clients experiencing cognitive and depression issues,...
Inspirational Entrepreneur: Akil Palanisamy, MD
Dr. Akil Palanisamy is a Harvard-trained physician, author, speaker, and holistic medicine expert. After becoming an MD, he felt that his education had been lacking in the areas of diet, nutrition, and the mind-body connection, and he went on to study holistic...
Inspirational Entrepreneur: Sandi Cohen, FNLP, NC
At just 13 years old, Sandi Cohen developed IBS and was given the medical advice to simply ignore her stomach problems. After years of trying to follow this advice and accept her “gut fate”, Sandi took her health into her own hands and endeavored to understand what...
Inspirational Entrepreneur: Amber Maron, Holistic Nutrition Consultant
Inspired by her own passion for health, the environment, and nutrition, Amber Maron experienced a profound change by altering her diet and knew it was something she wanted to share with others. Now, as a Holistic Nutrition Consultant, she provides her clients with...
Inspirational Entrepreneur: Jen Broyles, CHHP
After working in pharmaceutical sales, feeling frustrated by the lack of answers she was finding in conventional medicine for her own health challenges, and not knowing where to turn, Jen Broyles started her path of self-education. In the research she was digging...
Inspirational Entrepreneur: Jen Broyles, CHHP
After working in pharmaceutical sales, feeling frustrated by the lack of answers she was finding in conventional medicine for her own health challenges, and not knowing where to turn, Jen Broyles started her path of self-education. In the research she was digging...
Inspirational Entrepreneur: Jen Simon, M.A., N.C.
Inspired by her desire to help others using a natural approach to health, Jen Simon decided to become a nutrition professional. Now, Board Certified in Holistic Nutrition though the National Association of Nutrition Professionals, Jen uses functional medicine...
How to Create a Social Media Editorial Calendar for Your Practice
In my experience, health practitioners tend to have a love–hate relationship with social media. And with good reason! Don’t get me wrong–there’s a lot to love about social media as a relationship-building and value-based marketing platform. It provides a way for you...
Inspirational Entrepreneur: Eliza Klearman, ND, LAc
After pursuing her calling of becoming a Naturopathic Doctor, Dr. Eliza Klearman opened her own micropractice in her small town. She now sees patients both in person and virtually, and focuses on word of mouth, networking with local practitioners, and utilizing...
Inspirational Entrepreneur: Christine MacCarroll, NTP
After her youngest daughter was diagnosed with apraxia at the age of two, Christine MacCarroll worked with a nutritional doctor and within five months, her daughter went from the 5th to the 95th percentile in language. After witnessing this miracle in her own child,...